1. Make your homepage count
First impressions are key. Keep your site simple, approachable, and invitingly presented and keep text short, sweet and to the point. Too much text will put people off.

2. Know your customers
Using analytics tools, like Google Analytics, you can build up a vivid picture of who your customers are, what they like and what they don’t, so you can tailor your website.

3. Know your competitors
Success is about doing things better than others in the market, making the experience for your potential customers as efficient and satisfying as possible. So, research what others are doing well and what they could be doing better.

4. Stay on top of it
Fresh and relevant content is what we all look for when searching online and it’s no different for search engines. And as these deliver your potential customers, you need to be as appealing as possible.

5. Build a mobile optimised version – now with 20% off!
Normal websites don’t always look right on mobile devices and can be awkward to navigate. By having a mobile optimised version of your site, anyone visiting the site from a handheld device is automatically redirected and able to view clearly laid out information, together with mobile-convenient features like click to call buttons, maps to your location etc.

Keen to get your mobile website built? We’re taking 20% off our yearly http://blog.daily.co.uk/?p=1333 Ever searched for the perfect domain name only to find it’s registered to someone else? Our Domain Backorder service can help you grab it just as soon as it becomes available to register – and for this week only, we’re making the admin fee half price!

Place a backorder for your perfect domain name now.

Online Storage from Daily is the secure way to store your documents, photos or even music online so that they’re accessible whenever and wherever you need them – you can even access them via your smartphone if you need to! You can backup your mac or PC, or just store your most important files – our simple interface makes it really easy (you can even drag and drop the files you want to store straight into your DailyDrive!). Your documents are transmitted using bank-level encryption and stored fully protected by our datacentre-level security protocols.

And it’s just got even better! We’ve revamped it so now there’s even more room for your document library – there’s 10GB storage space as standard, and you can add extra space whenever you need to! http://blog.daily.co.uk/?p=1325 It’s vital that you protect your website by taking regular backups!

Buy website backups now – but be quick, you’ve only got until Thursday 22nd to claim this week’s special offer!

Use promo code MARVPS before Friday 16th March and you can snag a Windows
VPS Value for a year for the equivalent of just £9.99 per month.

It’s the perfect entry-level Windows Virtual Private Server, with 1280 MB
guaranteed RAM and 80GB hard disk space, running Server 2008 R2 with the
latest in control panel technology – Plesk 10.4 – available for free!

Make your website accessible to millions of mobile and smartphone users with goMobi, our new mobile website builder.

Millions of customers browse the internet on their mobile devices, so if your website isn’t optimised to work well on mobiles you could be losing business as frustrated customers go elsewhere.

goMobi, our new mobile website builder, makes it really quick and easy to build your own mobile-friendly website to complement your existing site. goMobi sites are fully optimised and can detect what device people are using to access them, so your website visitors will see a clear and easy to navigate website whether they’re looking you up on their phone in the middle of town or on their iPad at the beach.

It’s just £3.99 per month, and it’s so flexible you can even allow website visitors to choose the language in which they browse your mobile website!

Plus, as a special introductory offer just for you we’re giving you an amazing 50% off if you buy yearly – just use promo code MOBI1 before 5th March to bag your bargain mobile website.

GoMobi now!

Just use promo code LOVE before 14th March to take an extra 20% off our already discounted prices for yearly accounts and above – buy web hosting now!

So how do you get customers to stay, to buy and to return ? Here are our top tips:

1. Make sure your homepage is ‘outstanding’
First impressions count – your website needs to stand out, to give a stylish and efficient demonstration of your company and what it offers.

This is not the place for long winded descriptions of your products or services – keep the language simple, approachable, and invitingly presented. The purpose is to keep your visitors on the site, learning about your company’s products and services. New visitors need an easily decipherable message about who you are and what they can do on your website. Returning visitors, need logical steps to especially popular or useful pages as well as notifications of new developments or current items of interest.

2. Know your customers
Using comprehensive analytics software packages, like Google Analytics, you can track and analyse seemingly unlimited details of visitor patterns and behaviour. How do your customers find you? Which country are they from? What time of day do they visit? Which pages do they dwell on and which do they leave immediately? By studying this data, you will start to build up a vivid picture of who your customers are, what they like and more importantly what they don’t, so you can tailor your website to be inviting to them.

3. Know your competitors
Research, research, research. Unless you’re selling the elixir of life which grows only in your back garden, you’ll have competitors – so you will need to keep tabs on what they’re up to. Success on the internet is about doing things better than others in the market, making the experience for your potential customers as engaging, efficient and satisfying as possible. What better way to start than to educate yourself on what others in the field are doing well and where they could be doing something better?

4. Stay on top of it
Websites are never finished. The most successful are commonly those which are nurtured and respected as an integral part of the business. A high street shop owner would of course be ill advised to have out of date styling and décor in their store but the difference is that if a customer is put off, on a high street they can’t necessarily instantly go to a competitor.

Fresh and relevant content updated regularly is what we all look for when searching online and it’s no different for search engines. Updating a site regularly with fresh content hugely appeals to search engines like Google, Bing and Yahoo and, as these are your potential conveyor belt of customers, it’s a necessity to be as appealing as possible.

5. Build a mobile optimised version … now
With a recent study by American banking powerhouse Morgan Stanley predicting that, based on the current rate of change and adoption, the mobile web will be bigger than desktop internet use by 2015, having a mobile optimised version of a business website is fast becoming an essential.

Normal websites don’t always look right on mobile devices and can be time consuming and confusing to navigate. By having a mobile optimised version which is a slimmed down, single column width version, anyone visiting the site from a handheld device is automatically redirected and able to view clearly laid out information, together with mobile-convenient features like click to call buttons, maps to your location etc.

You won’t find these on our website – just think of them as a little thank you for following our blog.

25% off SSL Certificates
Our SSL certificates provide essential security for your website, giving your customers the confidence to trust you with their personal information, and you can use them even if your domain name isn’t hosted with us.

The fantastic 25% off deal makes the Domain SSL, which provides trusted brand security and mobile device support, just £37.49 per year. And if you need maximum security, you can get the Extended SSL with maximum brand verification and a browser green bar will only be £187.49 per year.

Just use the code: ssl0112

Code expires on 23rd February, so secure your website at these fantastic rates now!

Half Price Instant Website!
Instant Website makes it easy to get a quality website online even if you’re not a coding expert – just choose one of the inbuilt website templates and use the simple WYSIWYG editor to customise it so it’s perfect for you.

And now it’s even better value than normal – just use promo code IW0112 before 23rd February to get 50% off our usual prices.

Not sure where to begin? Let us give you a Helping Hand.
Our Helping Hand service takes the hassle out of designing your website. For just £75 for up to five pages, we’ll design the site and organise your content for you. Start the ball rolling now – buy Helping Hand – once you’ve purchased your Instant Website package.

It’s a great way to make changes – from DNS updates to contact details – for multiple domain names at the same time.

We’ve made it easy to manage and group selected domains by type (i.e. .uk or .com) and apply changes to the selected group only. It’s fast and easy to use for all these functions:

Full DNS Management
Easily update A records, CNAMES and MX records for multiple domains at once.

Web Forwarding
We allow both framed and non-framed forwarding, and a single setting can be applied to multiple domain names quickly.

Manage Contact Details
Change the contact details on any number of domains at once – we can even change your contact details on all your domains, should you move house, with just one click.

Catch-all Email Forwarding
Set emails up so that all mail sent to any user at your domains is forwarded to another email address of your choice. Apply the same settings to multiple domains in one click!

Change Nameservers
Change nameserver settings for several domains in your portfolio in one go.

WHOIS Privacy
WHOIS privacy protects you from spam, fraud, stalkers or worse by keeping your public contact details private for all your domains. Enable or disable WHOIS Privacy on multiple domains easily. WHOIS privacy is supplied for free with all .uk domains but for £4.99 p.a you can also enable it for your .com, .net, .org, .info or .biz.